Researched profile. The figures here are modelled by us from public information, published with the sources they were drawn from. How we research.
Nobody has priced this business. What follows is a model — a 2.6 base multiple moved by what the public record supports — applied to trailing-twelve net profit, and it prices the Amazon business alone.
Indicative valuation: $9,936,984 — 4.4× a trailing-twelve net profit of $2,258,406, scored as of Sep 2026. Trailing-twelve net profit at a modelled multiple. The Amazon business only — wholesale, the Jackson store and their own site are excluded.
The positives are durability: fifteen years of listings, a 99% seller record over more than ten thousand ratings, and a catalogue no single listing can take down. The negative is concentration of another kind — every measured dollar comes from Amazon US.
Four answers are inferences rather than reads. Sourcing, catalogue shape and the differentiation level are questionnaire answers in the model, taken here from the public record, and the differentiation call alone is worth 0.55 of the multiple. Brand Registry is firmer: Amazon gates the brand store behind enrolment. All four are the first things to put to the owner.