Researched profile. The figures here are modelled by us from public information, published with the sources they were drawn from. How we research.
Nobody has priced this business. What follows is a model — a 2.6 base multiple moved by what the public record supports — applied to trailing-twelve net profit, and it prices the Amazon business alone.
Indicative valuation: $1,056,354 — 2.9× a trailing-twelve net profit of $364,260. Trailing-twelve net profit at a modelled multiple. The Amazon business only.
The positives are what the business owns: its own game, its own designs, an enrolled brand and the reviews the hero listing has piled up since January 2025. The negatives are all one shape — concentration. Every priced listing sits on Amazon US, a quarter of the year’s revenue arrives in December, and the seller feedback record is thin enough to notice.
Four of these are inferences rather than reads. Sourcing, catalogue shape and the differentiation level are questionnaire answers in the model, taken here from the public record, and the differentiation call alone is worth 0.55 of the multiple — the widest step it has. Brand Registry is firmer: Amazon gates the brand store and the A+ content on the listing behind enrolment. All four are the first things to put to the owner.