MaryRuth's
Liquid vitamins you drink
Researched profile. Nobody from this business wrote this page — the figures are modelled by us from public information, published with the sources they were drawn from. How we research.
This Liquid Vitamin Brand Does $7.07M/Month In Profit On Amazon
Their first Amazon listing predates their website's domain by four months — and they built outward from there. Their store locator now lists 22,780 retail doors, and next to Forbes' $600M estimate for the company, Amazon is less than a third of it.
Read Sep 2026. Figures here are a reading taken then, not a live feed.
MaryRuth's is estimated to make $15,033,070 per month in revenue, on roughly $7,065,543 of monthly profit — a margin of about 47%. It operates in Amazon FBA, Supplements, Private Label, Shopify, Short-form video, Paid social, Wholesale, Consumers, One-off product, Subscription.
MaryRuth’s makes liquid vitamins — a morning multivitamin you drink rather than swallow — along with gummies, liposomals and probiotic drops. Amazon is one of the ways it sells them, and the only one with a public number behind it.
A multivitamin you drink
It started as a fix for one complaint. By the founder’s own account, clients of her Manhattan nutrition practice said capsule vitamins made them nauseous, so she made a liquid one and sold the first bottles off a bookshelf in the office — and, in her words, “I just happened to start putting them on Amazon.” The listing dates agree with her: the first ASIN went up on 7 September 2014, and maryruthorganics.com was registered on 31 December 2014.
Read every figure on this page as one channel. The brand’s own store locator returns 22,780 US retail doors across 323 banners, and Forbes estimated the whole company at about $600M of trailing revenue in August 2026. Next to that estimate, the Amazon listings measured here are less than a third of the company.
And the Amazon figure is softer than a channel figure usually is. 617 listings carry the MaryRuth’s name; their own storefront holds 268 of them, and one kids’ multivitamin listing carries 298 competing offers. Amazon’s sales badge counts what a listing sold, not what each seller on it sold, and nothing public splits the two.
Two of the brand’s own Amazon listing images for its best seller. The pitch is the format: a daily multivitamin taken as a measured shot rather than a capsule.