Researched profile. The figures here are modelled by us from public information, published with the sources they were drawn from. How we research.
Read Sep 2026. Figures here are a reading taken then, not a live feed.
| Keyword | Searches a month | Organic rank | Their ads | Cost per click | Ad spend a month |
|---|---|---|---|---|---|
| soda can opener | 27,646 | #12 | None | $1.74 | $0 |
| mexico | 23,455 | #60 | None | $0.45 | $0 |
| shark tank | 19,290 | #25 | None | $0.35 | $0 |
| can opener smooth edge | 16,347 | #27 | None | $1.32 | $0 |
| beer can opener | 14,626 | #1 | None | $1.09 | $0 |
| draft top beer can opener | 12,071 | #1 | 36% of ads | $11.31 | $1,488 |
| smooth edge can opener | 11,758 | #24 | None | $1.48 | $0 |
| beer bottle opener | 11,532 | #45 | None | $1.65 | $0 |
| draft top | 11,443 | #1 | 36% of ads | $11.85 | $1,479 |
| destapadores de cerveza | 10,765 | #22 | None | $1.69 | $0 |
| beer opener | 9,632 | #26 | None | $1.69 | $0 |
| pop can opener | 5,417 | #33 | None | $1.73 | $0 |
| cap gun bottle opener | 4,140 | #36 | None | $1.64 | $0 |
| beer can opener smooth edge | 4,052 | #1 | 36% of ads | $2.28 | $101 |
| destapador de cerveza | 3,764 | #8 | None | $1.68 | $0 |
| soda can opener for long nails | 2,978 | #60 | None seen | — | $0 |
| beer accessories | 2,847 | #29 | None seen | $0.66 | $0 |
| beer can top remover | 2,809 | #1 | None seen | $2.18 | $0 |
| destapador de latas | 2,777 | #33 | None seen | $1.23 | $0 |
| can topper | 2,769 | #6 | None seen | $0.56 | $0 |
| can top remover | 2,704 | #1 | None seen | $1.75 | $0 |
| pop top can opener | 2,616 | #25 | None seen | $0.57 | $0 |
| draft | 2,322 | #22 | None seen | — | $0 |
| draft top lift | 2,313 | #1 | 100% of ads | $9.48 | $658 |
| can opener for nails | 1,905 | #41 | None seen | — | $0 |
| can cutter | 1,726 | #2 | None seen | $0.74 | $0 |
| soda opener | 1,682 | #32 | None seen | $1.93 | $0 |
| draft top can opener | 1,615 | #1 | 97% of ads | $12.58 | $377 |
| soda can opener keychain | 1,597 | #42 | None seen | — | $0 |
| draft top lift can opener | 1,527 | #1 | 97% of ads | $9.42 | $419 |
| can tops | 1,522 | #58 | None seen | $0.79 | $0 |
| can cutter top remover | 1,484 | #1 | None seen | $2.06 | $0 |
| pop can opener tool | 1,356 | #10 | None seen | — | $0 |
| mini can opener | 1,221 | #57 | None seen | $1.32 | $0 |
| aluminum can opener | 1,198 | #1 | None seen | $1.44 | $0 |
| can lid opener | 1,189 | #3 | None seen | $1.78 | $0 |
| coke can opener | 1,173 | #11 | None seen | $1.13 | $0 |
| beer accessories for men | 1,168 | #27 | None seen | $0.80 | $0 |
| topless can opener | 1,166 | #1 | None seen | $1.04 | $0 |
| shotgun beer tool | 1,153 | #34 | None seen | $0.63 | $0 |
| pop top can opener tool | 1,136 | #8 | None seen | — | $0 |
| top cut can opener | 1,127 | #31 | None seen | $1.48 | $0 |
| bella can opener | 1,103 | #59 | None seen | $1.55 | $0 |
| drink can opener | 1,082 | #3 | None seen | $1.53 | $0 |
| can top opener | 1,014 | #1 | None seen | $1.96 | $0 |
| can top cutter | 953 | #1 | None seen | — | $0 |
| soda can openers | 950 | #16 | None seen | — | $0 |
| can opener for soda | 925 | #9 | None seen | — | $0 |
| destapador de latas de cerveza | 909 | #1 | None seen | — | $0 |
| abridor de cerveza | 889 | #45 | None seen | $1.09 | $0 |
Jungle Scout, for the Lift’s listings: exact-match monthly searches and the best organic position any of them held, among the fifty biggest keywords where one ranks in the top 60 or carries an ad. “Their ads” is the brand’s share of the sponsored results where Jungle Scout’s share of voice was read, weighted by position. Cost per click is Amazon’s own suggested exact bid. Ad spend is modelled. These fifty carry $4,522 of the $5,080 a month; the rest is on keywords outside the fifty, listed in the next table.
| Keyword | Searches a month | Their ads | Cost per click | Ad spend a month |
|---|---|---|---|---|
| draft top beer can opener | 12,071 | 36% of ads | $11.31 | $1488.37 |
| draft top | 11,443 | 36% of ads | $11.85 | $1478.71 |
| draft top lift | 2,313 | 100% of ads | $9.48 | $657.82 |
| draft top lift can opener | 1,527 | 97% of ads | $9.42 | $418.54 |
| draft top can opener | 1,615 | 97% of ads | $12.58 | $377.40 |
| draft top lid | 450 | 100% of ads | $10.81 | $145.92 |
| draft top pro can opener | 450 | 97% of ads | $9.94 | $130.29 |
| beer can opener smooth edge | 4,052 | 36% of ads | $2.28 | $100.50 |
| draft top lid opener | 450 | 36% of ads | $9.80 | $47.65 |
| draft top seamless can opener | 450 | 36% of ads | $9.42 | $46.00 |
| drafting top can opener | 450 | 36% of ads | $9.46 | $45.55 |
| draft top topless beverage can opener | 450 | 36% of ads | $9.10 | $44.46 |
| drafttop beer can opener | 647 | 100% of ads | $2.14 | $41.54 |
| can opener beer | 474 | 36% of ads | $2.20 | $11.25 |
| seamless can opener beer | 450 | 34% of ads | $2.24 | $10.41 |
| can opener for beer | 450 | 33% of ads | $2.20 | $9.74 |
| beer can opener tool | 450 | 33% of ads | $2.09 | $9.25 |
| can beer opener | 450 | 36% of ads | $1.72 | $8.42 |
| draft top lift beer soda can opener | 450 | 97% of ads | $0.63 | $8.22 |
| beer can top opener | 450 | 1% of ads | $2.24 | $0.44 |
Every keyword where an ad of theirs was seen, 20 of them, biggest modelled spend first. They add up to $5,080.48 a month — the $5,080 of Amazon ads in the Ad spend table below, before rounding. “Their ads” is their share of Jungle Scout’s sponsored results, weighted by position, or their best sponsored position in the New York read. Where neither Amazon nor Jungle Scout gives a bid, the keyword is listed but not priced.
Unpaid, a Lift is the first organic result on “beer can opener”, “topless can opener”, “can top remover” and “aluminum can opener” in Jungle Scout’s reading, and fifth on “beer can opener” from New York. The generic searches they do not buy are ones they already rank on, or ones like “soda can opener”, where the first results in the New York read were tab lifters rather than lid removers.
The money goes on their own name, and the name is contested: on “draft top” their ad held the first of twelve sponsored slots in the New York read, and the other eleven were other listings. Amazon’s suggested bid there is $11 to $12, about five times the bid on the generic searches: what keeping a contested name costs.
Off-Amazon advertising is unknown, not zero: no ad library was read.
| Line | A month | Share of revenue | Per sale | Basis |
|---|---|---|---|---|
| Draft Top Lift can opener | $5,080 | 4.9% | $1.30 | Modelled: $3,178–$7,432 a month |
| Total — the margin line | $5,080 | 4.9% | $1.30 | Modelled: $3,178–$7,432 a month |
What the Margin breakdown takes off for Amazon advertising, line for line. Per sale is the share of the $26.76 average sale.